As we reflect on the past year at Moon Fleur, we are filled with immense gratitude for the milestones we have achieved and the relationships we have built. From expanding our product offerings to working on exciting brand collaborations and corporate partnerships, it’s been a year of growth and new opportunities. Our commitment to sustainability and creativity through dried and preserved flowers continues to be at the heart of everything we do. Let’s take a moment to celebrate the highlights that made this year so special!
Retail Store Floral Animation with Novela
Early this year, our client approached us for a unique floral animation concept for one of their perfume brands in store. The garden concept allowed us to explore our floristry further, as we worked with faux moss to set the base, and using faux flowers to accentuate the arrangement to make it look like a perfume garden in the midst of a floral garden.
Store Opening Flower Decorations for Novela’s Store Opening
With the trust of our client, we were commissioned to provide flower decorations for Novela’s store opening at their Tampines 1 outlet in Singapore. It was a rush order, hence our team had to work overnight to complete the flower arrangement for the store opening. Our client opted for a mix of faux arrangements and dried & preserved flowers at different parts of their store. It was fun to see how it all came together for the opening ceremony.
Check out our corporate event flowers services in Singapore!
Limousine Bridal Car Decoration in Singapore
We had the opportunity to work with this beauty, and into the world of vintage and luxury car decoration in Singapore. As a limousine is a huge car by itself, our team had to work on providing a larger (or rather longer) car decor centrepiece for a grand look. Not only that, we also worked on the rear flower piece that complements the entire look for the limousine bridal car decoration as a whole. It was truly a joy to working with this big beauty!
Check out our bridal car decoration services and wedding flower services!
Mother’s Day Activations
Our team had a very special Mother’s day this year with activations from brands that are showing appreciation to the Mothers in our daily lives.
Dyson Mother’s Day Activation – Event Flower bar in Singapore
For this activation, we worked with Dyson for a flower bar in their storefront at VivoCity, where they invited mother-daughter pair for a time of engagement, showcasing their products and services, also having some fringe activities, which includes our event flower bar services, to appreciate these mothers who were their customers. It was fun for the guests, but hectic for our team as we were churning out flower bouquets every 10-15mins for the guests. Nonetheless, it was an enjoyable experience.
Air Canada Mother’s Day Activation – Single Stalk Flower Bouquets in Singapore
This year, we worked on a huge single stalk flower order which comprises a total of 2800 single stalk flower bouquets for a brand activation event in Singapore. This event was meant to give out the single stalk bouquets to people who have participated in the event booths, and for them to either gift their moms or to receive one themselves! We were also commissioned to style the event venue with the flowers, and was great to see how it all came to be! It was definitely a gruelling time for the team, and we also had additional help during the period leading up to the event. Read more about our experience here!
Check out our floral corporate brand activation and event services!
Boothing & Popups with Dried & Preserved Flowers
We had various opportunities to boothing this year, and it was a great learning experience for us who majorly retail and sell online, and how marketing and selling at an offline retail booth or space is so much different from what we are used to.
NTU Graduation Fair
Spanning across two whole weeks, NTU Graduation Fair was an annual event for students, families and vendors in Singapore. We had a booth space for us to showcase our dried and preserved graduation flowers which were available for purchase during the fair. We also made some friendors along the way! It wasn’t an easy boothing experience, as the booths lasted the entire day for a long duration, but we managed to pull through! It was an eye opener!
PopUp@Grab
Had the opportunity to set up a booth at Popup@Grab, allowing us to showcase our unique dried and preserved flower arrangements as well as connect with the community there. It was nice to have met very nice friendors who were with us during the pop-up, and we are just very thankful to Grab for allowing us to set up a booth during their office hours. Looking forward to many more to come!
Check out our corporate gifting services!
Night At Orchard Boothing in Singapore
Surrounded by dazzling light and buildings that we were so familiar with, in the midst of the bustling crowd, there stood a row of little huts where connoisseurs of crafts gathered and had their booths for people to DIY and do their own crafting. As we shared our dried and preserved floral creations there, and as people stopped by to view our unique floral arrangements, it was nice to see. We also launched our cutesy Sanrio Flower Domes during the event booth!
Collaborations with Other Brands
Collaborating with other like-minded brands has been one of the most rewarding aspects of our journey this year. These partnerships allowed us to combine our creative vision with the unique offerings of our collaborators, resulting in fresh, innovative products and experiences for our customers.
Moon Fleur x Kin Jewellery Preserved Flower Jewellery Box
This unique partnership combined the elegance of gold jewellery with our timeless dried and preserved flowers in our unique blushing bliss pink themed design and arrangement for Mother’s Day. This luxurious and thoughtful keepsake, where each jewellery box was adorned with delicate blooms, adding a personal and sentimental touch of love.
Moon Fleur x Goldheart NEX Store Opening
We contributed our floral flower dome as exclusive giveaway gifts for their store opening gift. These flower domes offered guests a unique and elegant keepsake, designed to remind them of the special day and the new journey of the store.
Moon Fleur x 3nitue Giveaway
We hosted a giveaway 3initue’s platform to celebrate Mother’s Day with our blushing bliss flower dome! We hope our flower dome was able to bless and offer a meaningful and long lasting way to the brand to thank its customers, leaving a lasting impression with a unique gift!
Moon Fleur x WhiskbyM x Lofi Bar
Collaborating with a lovely friendor we met during one of our grab popups, Lofi Bar x WhiskbyM, a bakery cafe in Singapore, allowed us to bring our floral arrangements to an entirely new setting, where customers get to shop our flowers while getting sweet treats in their bakery cafe! Not only that, we worked together for a special offer on the Grab platform, offering a special delivery package for cake and floral gifting for celebrations!
Looking back, it’s clear that this year has been a testament to the passion and dedication that drives Moon Fleur forward. We are excited about the road ahead and the new possibilities that await in the coming year. To all our customers, partners and supporters, thank you for being part of our journey! Together, we look forward to continuing to create beautiful, sustainable floral arrangements that brighten spaces and celebrate life’s moments!
Moon Fleur is a florist based in Singapore that specialises in dried and preserved flower arrangement with a sustainability focus. They also work with premium faux flowers for bespoke, events or corporate floral requirements. Drop us a DM or Whatsapp us at +65 8613 2193 to share with us your floral needs and let us make your dream come true!